Home / College Life / Celebrating National Social Media Day October 12, 2022 Celebrating National Social Media Day By B&SC Blog Team Social media has become a main source of communication over recent years and can be used for several different functions. It can do anything from connect people across the world to help journalists cover and share important news, events, and more. Whatever you may need or whatever question you need answered is usually right at your fingertips. National Social Media Day was founded in 2010 by Mashable and happens annually on June 30. This day has given us the opportunity to show you how you can use social media to your advantage and how social media has impacted global communications. The Impact of Social Media As technology continues to develop, numerous social media platforms such as Twitter, Instagram, TikTok, Facebook, Snapchat, LinkedIn, and more have emerged and continue to emerge. Each source has made interacting with others both easy and efficient. Social media has completely redefined the way you can communicate with others and has given us a way to build friendships, stay in touch with a lot of people, keep up on news, and never miss a beat. Social media has changed lives and brings people together, making National Social Media Day a day worth celebrating. Social media apps and sites give everyone and anyone the ability to have a voice by sharing opinions, documenting their daily activities, showing their talents, and even creating businesses. The impact of social media and the role it has created in society have forever changed how we live. There are many benefits to social media, including being able to reach large audiences, have the freedom to create organic content, create a brand, provide better customer service, build a search engine presence, and so much more. That being said, social media has not only allowed people to create their own jobs but has opened the doors to careers that did not exist in the past. Demand for Digital Marketers Digital marketing has become the future of marketing and has made marketing more successful in the online world. It works to promote services or products and allows communication between businesses and their partners or customers. It combines traditional marketing concepts with online strategies and has created the need for digital marketing positions. As more businesses begin to embrace the use of social media, the demand for marketers is on the rise. According to the U.S. Bureau of Labor Statistics, the need for these marketing positions is quickly increasing. A digital marketing bachelor’s degree gives individuals the chance to become experts in search engine optimization, social media marketing, web data analysis, and many other online marketing strategies. Start Your Marketing Journey Today At Bryant & Stratton College, we are always working to help meet the need for these jobs. Our digital marketing program offers individuals the ability to gain the knowledge and experience they need to enter the online marketing world. With social media growing so rapidly, we recognize the quick changes and updates and allow our students to learn a foundation to keep up with current techniques and technology. Our career-focused program can give you the opportunity to get real-world experience and make yourself stand out from the rest. Graduates with this degree can use their knowledge of social media, data analytics, and internet technologies to help a business communicate with customers and promote products in any industry. National Social Media Day highlights all the ways social media has evolved into a useful tool and opened doors to many different opportunities. We strive to keep up with the quickly changing trends and are proud to offer students the chance to pursue a job in the digital marketing world.