Why a BBA Degree Is Right For You

If you are interested in pursuing a career in business or finance, you may may want to consider a Bachelor of Business Administration degree. This undergraduate degree program will allow you to find a large number of career paths that you can consider. From accounting and sales to marketing and finance, trained and educated professionals are needed to help companies in every industry to grow and thrive. If you’re interested in a career as a manager or business leader, Bryant & Stratton College can lead you in the right direction.

What is a BBA Degree?

A BBA degree is a Bachelor of Business Administration (BBA). This degree places more of an emphasis on liberal arts studies and provides graduates with a more general knowledge of several disciplines. This degree opens doors to a broader range of career paths.

Key Focus Areas of a BBA Degree

This curriculum provides more of a generalized curriculum. Opportunities abound in marketing, human resource management, and strategic management.

Specific Areas of Coursework and Education Requirements for a BBA Degree

To earn your BBA degree, you must take the following core courses:

• Business economics
• Business mathematics
• Corporate finance
• Human resource management
• Marketing management
• Organizational behaviors
• Statistics

The goal is to provide students with advanced financial and technical skills.

Careers Available with a BBA Degree

• Accountant
• Commodities trader
• Financial controller
• Human resource manager
• Loan officer
• Operations manager
• Real estate agent

Career Outlook for a BBA Degree

According to the Bureau of Labor Statistics (BLS), job growth in the areas of business and financial occupations is expected to grow by about 8 percent between 2020 and 2030*. The BLS states, “Globalization, a growing economy, and a complex tax and regulatory environment are expected to continue to lead to strong demand for accountants and auditors. In addition, increasing usage of data and market research in order to understand customers and product demand, and to evaluate marketing strategies, will lead to growing demand for market research analysts.”

Careers to Pursue with a BBA Degree

• Accountant
• Administrative supervisor
• Advertising and promotions specialist
• Commodities trader
• Financial analyst
• Financial controller
• Financial manager
• Human resources manager
• Market risk associate
• Operations manager

Start Your BBA Journey Today

Bryant & Stratton College offers several different Bachelor of Business Administration degrees. You can choose the one that meets your career goals and that focuses exactly on the career path that’s right for you.

BBA in Accounting: The BLS Occupational Outlook Handbook projects that every year over the next 10 years in the U.S., there will be 135,000 job openings for accountants. These openings will be due to the need for new accountants to replace those who retire or move on to other career opportunities.

Jobs for graduates with a BBA include government accountants, management accountants, public accountants, external auditors, internal auditors, and information technology auditors (IT).

BBA in Digital Marketing: This is a career well-suited for people who want to mix up their creative skills with their analytical ones. Being comfortable with statistics is important since there is a lot of data analysis included with a digital marketing career.

This degree can catapult graduates into being ready to use their skills for search engine optimization (SEO) and other online marketing strategies.

BBA in General Management This degree opens the door to graduates for work with governmental agencies as well as in the private sector in all areas of staff and managerial positions. Students focus on developing their problem-solving skills, communication, marketing, and other skills unique to managerial positions in numerous industries.

BBA in Human Resources: Almost all companies have a human resources (HR) department and the BBA in human resources prepares graduates to hit the ground running as they pursue careers in HR. Students learn about local, state, and federal employment laws, how to ensure compliance, how to create legally compliant employment benefits packages, and more.

Get Started at Bryant & Stratton College

Bryant & Stratton College was founded in 1854. Over the past 170 years, the school has continued to expand its courses and its reach. It now offers you the opportunity of earning your undergraduate degree online.

You will not only learn the specific skills you need to be successful in your chosen field, but will learn intangibles like how to become critical thinkers, development of interpersonal skills, time management, teamwork, and problem-solving.

*Cited projections may not reflect local and/or short-term economic or job conditions and do not guarantee actual job growth.